Scar Racing
Branding and Identity
The Client
Established in 2003, Scar Racing is a French manufacturer of aluminium high performance motorcycle parts. They have produced parts for 'big name' manufacturers, equipping motorcycles with OEM parts.
Re-branded
As a manufacturer of racing motorcycle parts, Scar Racing wanted their brand to project a strong, reliable image. Squarebrand created a brand identity that mirrored the strength and quality of their products and provided the company with branding guidelines.
